Euflorie

Euflorie is a hypothetical dispensary that focuses on the joy and delight one experiences when on cannabis; each product created in-house is made for different occasions and intended states of euphoria. Whether you want to relax after a long day or need an energy boost to conquer your to-do list, Euflorie has something for everyone. 

In this project, I set out to create a brand that embodies the feeling of being on edibles—illustrating soft, sensual lines in the smoky figure and soothing colors of purple, gold and rose that represent Euflorie. From the logo to the packaging and storefront, I wanted Euflorie to appear as a high-end establishment dedicated to their chocolates’ craftsmanship and their customer’s experience.

Services

Brand development
Logo identity
Print collateral
Illustrations
Merch design
Product packaging